Authorized Sales Channel Development Agent

myAvis™ Dynamic Forms: Basic Product Information

Create and customize dynamic data collection forms whenever you need them, then automatically transmit the forms to your staff in the field collecting information with PDAs.

Central office staff create electronic forms or questionnaires on their PCs using our Dynamic Forms Designer. The resulting forms are transferred to mobile devices by phone line or GSM. PDA users then collect the required information and complete the forms or questionnaires. Data are uploaded to the server side application after the field research is finished, enabling central office processing of information received from a number of staff in the field.

Typical usage § Acquire critical market data in support of a new product launch § Advance test consumer reactions in preparation for a promotional campaign § Collect feedback on a TV commercial § Compare characteristics among segmented groups of consumers § Measure perceptions of visitors to a trade show presentation

myAvis™ Mobile Sales Force: Basic Product Information

myAvis™ is a software application for mobile device users. Designed with sales and distribution organizations in mind, it enables effective management of business processes involving customers located in different regions.

Using a server side client, central office staff monitor and direct the activities of mobile teams. Field staff in turn use their PDA/Pocket PCs to receive data and instructions from headquarters, and to record data collected during customer visits. Principal areas of activity supported by myAvis™:  Stock and Goods (availability, current price…), Contacts (addresses, opening hours…), Marketing (promotional events, materials…), Field Staff Management (cost, time…).

myAVIS™ is a specialized system designed to increase efficiency of the field activities

Many other competing applications have been developed as extensions of the existing ERP, CRM or other systems so that a PDA can be used as a client for the mobile users. Their great disadvantage is that their functionality is limited only to the extend of what an original ERP or CRM system is able to process. In other words: a PDA extension of an ERP system enables its mobile users to work with the ERP system remotely but if the user needs to work with some data which are not present in the ERP system (for example CRM type of data) this type of the application does not provide the support.

For example: If a field sales person uses a PDA extension of a central ERP system, it is easy for him/her to work with price lists, invoices orders etc.. but it is not easy to collect detailed marketing information or contact information, because the central ERP system by its nature is not designed to process such kinds of information in detail.

myAvis™ reflects the fact, that a person working outside of the office needs to cover many various professional functions to be effective. Some typical activities of sales representatives are the following:

q direct sales activities

q orders, invoicing

q claim settlement

q contact info update

q unpaid invoices and bad debt collecting

q distribution of marketing materials

q organizing of promotion actions

q price research on the competing products

q negotiations on discounts

q introduction of new products

q returns of goods

q and many others..

Proactive Strategic Intelligence Ltd. is the Authorized Sales Channel Development Agent for My Avis™ worldwide.